If you’ve spent any time on the internet lately, you’ve probably seen the term hygge (pronounced hoo-gah). It’s underneath photos of wool socks, hot chocolate, and flickering candles.
Simply put, it’s the everyday pursuit of happiness, comfort, and connection. It’s the inspiration for our Hygge Collection, which includes warm scents, moisturizing oils, and packaging that’s perfect for holiday gifts. Learn more about hygge below.
What is it
There are many components to hygge, including pursuing happiness and contentment every day. That can be tricky to do, especially because most people have busy schedules and stressors like work and school. Try to consciously take a break to do something that makes you feel at ease. That can be as simple as ordering an indulgent dessert at your favorite restaurant or cooking dinner with your family.
Connecting with people is an essential part of hygge. There’s nothing quite like relaxing while you’re surrounded by people who love you. To really enjoy it, put your phone down, turn the TV off, and be fully present in the moment.
We can’t forget about comfort. Creating a cozy and safe environment is a great way to unwind. Again, it doesn’t have to be complicated. Curl up with your favorite blanket, sip coffee with a friend, or light your favorite candle.
The term comes from a Norwegian word that means well-being. Hygge first appeared in Danish writing in the 19th century, and it’s been an essential part of their culture ever since. Danes try to appreciate the small things, make their well-being a priority, and do the best with what they have.
It seems to be working – Denmark is consistently one of the happiest countries in the world. They recently lost the top spot, but still cracked the top three.
How to apply the concept
There are so many ways to incorporate hygge into your life. Whenever you do something that makes you feel content or cozy, stop and focus on that moment. Then, try to work it into your daily routine.
We think creating is a great way to embrace the concept. It’s so enjoyable and rewarding to make soap, lotion, bath bombs, and more. Not to mention every time you use your products, you’ll be experiencing hygge again. Make sure to give bars to your friends and family so they can experience it as well. Over the next few months, we’ll be sharing hygge-inspired recipes here that are perfect for gifting.
Kits are another great way to experience hygge. Ours come with supplies and step-by-step instructions so you can focus on the fun part. Invite a friend over, drink some coffee or spiced wine, and get creative. It’s the perfect night in.
I love this concept! I was recently introduced to “Ikigai” which is the Japanese equivalent. Their philosophy is finding the “happiness in what wakes you up in the morning”. It’s essentially surrounded around finding happiness in work. The Hygee concept, after reading on SoapQueen, really resonated with me. I took up knitting a couple years ago (only during Fall/Winter, and only simple scarves), but it provides that cozy feeling I love. Cooking stews, baking breads, and making soap, I’ve always said were so “wholesome”, but the word “cozy” perfectly describes it. It is my Hygee. A couple years ago I tried creating my own skincare/candle company and after so much money invested in it, it failed. Now I am realizing it just wasn’t the right time. Fast forward three years, and I feel the time is now. I find myself awake at 3AM, usually in the dark depths of YouTube learning how to speak Giraffe, and not knowing how I got to this place, but now I’m just re-watching SoapQueenTV and reading SoapQueen blogs. Such and inspiration. Thanks!
Helloo! You got a new fan of your product from asia.
sorry if it’s out of topic, cause I can’t write comment in article with the same topic.
I have a plan to make small CP soap in bottle for traveling. But I’m afraid to store it in air tight bottle will prevent DOS even after curing.
I may sell it to my travel friends so, I can’t tell customer that they should open the bottle so it will long lasting.
btw, the hygge give me a new idea to make concept for my products, thank you so much. Sorry for my english.
Chloe with Bramble Berry says
Cold process will only develop DOS if the oils go bad in the soap. Normally you won’t see that happen until you pass a year since you created them or the oils you use are already spoiled.