Wow! Look at those photos! They are very clean, crisp and a showcase for beautiful soap. Wylde Ivy has it right with their web site too. It has effusive verbiage on product descriptions and goodies that work as well as they photograph. I have ordered from Wylde Ivy twice in the last year and been excited and happy with everything I received.
My two favorite items, on my desk right now, from Ashlee are her “All Olive Lotion” (I’m using S’mores, a limited edition) and a perfume Spritzer in Sugar Cake (it makes me smell just like an edible sweet confection).
Ashlee also does an email newsletter that is well designed and has discounts for the faithful. She is utilizing a Marketing 101 concept. It is easier to get current, happy customers to reorder from you than it is to make a brand new customer.
Nicely designed site, crisply photographed products and a well-executed Marketing Plan make Wylde Ivy a soaper to watch.