Back to the Nostalgia life. If you missed the first part of this interview get caught up HERE. Now, if you don’t mind, Elea and I are going to pick up where we left off…
Anne-Marie: Your packaging is adorable! How long did it take to perfect the look you were going for?
Elea: A long time! It took me well over two years to finish all the designs on the fabrics and papers that house the soap. From concept to completion, it generally takes about 2 months for me to design the packaging for each product. I have drawers full of sample bottles, jars, boxes, papers and just about every type of packaging you can think of – that I experiment with until I finally decided on the direction to take. But, I love designing and drawing and sketching out new ideas for the fabrics and prints – so that part never really feels like work. But, I’m my own worst critic so it does take me quite a long time. I also carefully consider packaging for its recycled or recyclable content or try to offer packaging that can be repurposed after the product is gone. So, it’s a slow, nail-biting process, but seeing the joy on people’s faces when they touch the little bows and giggle at the bluebirds – makes it all worthwhile.
Anne-Marie: Tell us a little bit about yourself on a personal level. What do you like to do when you’re not making soap? Elea: I love spending time with my family and discovering new things with my 2-year-old son. We have our daily outings together that I really cherish. We walk to the park, journey to the zoo or play silly games like hide and seek. I also love traveling, watching a good movie or trying new restaurants with my husband. If I’m not doing any of that – I’m probably crafting something.
Anne-Marie: What’s your favorite Bramble Berry product and why?
Elea: Bramble Berry has so many wonderful products – that’s a tough choice. But, I love their awesome selection of organic essential oils and botanical extracts.
Anne-Marie: Thanks for taking the time to chat with us, Elea! Good luck with your business and keep us updated! We want to know the latest and greatest with Nostalgia!